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New Online Game Turns Winnings into Green Aid

Glupod, the game that fights carbon emissions Glupod, the game that fights carbon emissions
Date: 22 April 2008

If doing something for the planet were as fun as playing videogames, the problem of global warming would be nothing more than a distant memory. Luckily, one application developer is now offering just that with its online game called Glupod.

Just by playing Glupod, gamers reduce carbon emissions, turning in-game winnings into real-life support for green causes. What's more, Somthing Inc, the developer of Glupod, has recently joined forces with the carbon offset retailer Terrapass to create the Glupod Facebook application. Facebook users get to earn an unlimited number of free Glupod angels for every 10 friends they get to sign up for the application. For every Glupod angel earned, Something Inc. will donate 1,000 glucs equaling 202 lbs of carbon dioxide offsetting. Once the game launches later this spring, Glupod owners can play to earn even more glucs to combat global warming.

"This is one of the most creative approaches to controlling carbon emissions we've seen," said Mira Rubin Karp, TerraPass Manager of Sales and Business Development. "It's an easy way to get involved. I hope a lot of people around the globe will take advantage of this offer."

Agreed. Still, it saddens me that the green fight's own rewards are no longer enough to raise awareness and encourage action. The age of instant gratification and on-tap entertainment seems to be as bad for the environment as fossil fuels and carbon gases. So join the Glupod Facebook application and play the game. For all you've got to lose is your planet.

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